How We Curate & Standardize Recipes
The story behind our recipe data pipeline — turning the internet's most viral baking videos into distraction-free, ad-free baking guides with 100% creator credit.
1. Viral Discovery
We discover and curate top-performing, beloved cookie recipes created by passionate culinary bakers on YouTube, TikTok, and web publications.
2. Smart Pipeline
Our ingestion engine parses factual ingredient ratios, balances metric & imperial weights, and rewrites instructions into concise, step-by-step baking cards.
3. 100% Creator Credit
We embed official video players so creators get 100% of the watch time and ad revenue, complete with direct backlinks to their channel and site.
Legal & Copyright Compliance Standard
Under United States Copyright Law (17 U.S.C. § 102(b)), US Copyright Office Circular 33, and landmark legal precedent (such as Publications International, Ltd. v. Meredith Corp.), lists of ingredients and mechanical cooking procedures are factual formulas and functional processes that cannot be copyrighted. However, original creative writing, personal essays, photographs, and media belong solely to their authors.
Our strict compliance standard:
- We never copy creative commentary, memoirs, stories, or proprietary text verbatim.
- Every instruction step is rewritten from scratch to match our distraction-free Cook Mode.
- Ingredient amounts are verified and converted into dual unit formats (grams + cups/spoons).
Supporting Creators with Official Embeds
Instead of re-hosting proprietary video files, we integrate the official YouTube player directly on curated recipe pages. When visitors watch along while baking:
- Views, engagement, and retention count directly toward the creator's YouTube metrics.
- Monetization, video ads, and YouTube Premium royalties are delivered 100% to the creator.
- Prominent channel links invite bakers to subscribe and support the creator's brand.
How Easy Cookies Is Funded (Zero Paywalls & Affiliate Disclosure)
We believe that recipe content should be freely accessible to everyone:
- Zero Paywalls or Subscriptions: We never charge users to read, print, or bake from any recipe on Easy Cookies.
- We Do Not Sell Recipes: We monetize the utility and tool we built—not the creator's intellectual property.
- Transparent Retail Affiliates: To cover hosting costs, domain fees, and continuous development, we participate in retail affiliate programs (including Amazon Associates, Walmart, and Target). When bakers purchase recommended cookie sheets, measuring scales, or ingredients through our links, we may earn a modest commission at no extra cost to the buyer.
Creator Requests & Takedown Inquiries
Are you a recipe creator? We would love to collaborate! If you would like your recipe page updated with custom affiliate links, custom headshots, or removed from Easy Cookies, please contact our curation team at:
curation@easycookies.org
We respond to all creator requests within 24 hours.